Multi-Account & Account Groups

Most serious Amazon sellers have more than one account: regional copies (NA, EU, FE), separate brand entities, agency client portfolios, or staff-managed sub-accounts. SellerLegend's Multi-Account architecture lets you connect every account you operate to a single SellerLegend login, and the Account Groups feature lets you organise them however your business actually works. Create single-account groups when you want to focus on one marketplace at a time, or multi-account groups when you want to roll up several into one combined view. Switch between groups in a single click. Account Groups are the foundation underneath the Aggregate Dashboard — group definition determines what gets aggregated. Useful for owner-operators with multiple accounts, brands with EU + NA expansion, agencies managing several clients, and aggregators consolidating reporting across acquired brands.